A fresh new look. The same promise. LTC looks a little different today. That’s because we’ve evolved to reflect the people we’re here for and the support we’re proud to offer.
This is more than a new logo. It’s a renewed commitment to wellbeing. To making it easier for more people in licensed hospitality to find the help they need, in the way that works for them.
Whether you’re facing a tough time or planning ahead, we’re here to help you live well and thrive.
Designed for our Community
Hospitality is built on people. That’s why everything about our refreshed identity, from the colours to the words we use, is shaped by our community and what matters most to them.
It’s warm. It’s welcoming. It’s clear.
Because finding support should never feel complicated.
You’ll see us as LTC more often now. But our mission remains the same:
To transform lives and unleash potential.
LTC’s Community Values
Our promise to you…
Wellbeing in Action
This isn’t just a change in how we look. It reflects the work we’re already doing to support wellbeing in real, practical ways.
We’re continuing to lead conversations across the sector, share insight through the LTC Wellbeing Research, and bring people together through events like the LTC Wellbeing Conference.
We’ve developed tools like the LTC Wellbeing Calculator, launched a dedicated Wellbeing Platform, and created guidance on topics that matter, including Supporting Neurodiversity in the Workplace.
Because at LTC, wellbeing isn’t a trend. It’s a commitment.
